How to Come Up with a Brand Name? Some Creative Ideas!

By Factory4me Team

  • creative brand name

When a person has a desire to create his own brand, his own business, the first question comes to his mind - which niche to choose? In what area does he have experience, skills? How can he be useful to people?

After a person has determined his field of activity, solved all the necessary issues, including financial ones, there is only one thing left - to come up with a name for his brand. But what can he do it?

Frankly speaking, it is not an easy question. Especially nowadays, when there are a huge variety of companies in different industries. What can you name your business? What name can you come up with to make people recognize you?

There are several tips to help you choose the name of your brand and make it recognizable.

A brand name is your business card. That is why many companies spend days and even weeks creating a name. It is extremely important.

Create a list of all the names you like or think of

Sometimes people mix the words from this list and get a unique and catchy name indeed. Ask your family members, friends, and colleagues for help. Tell them to renew your list constantly every time they think of something interesting and creative. Use your imagination, and do not be scared of the craziest options. They may be turned out as the best names.

Be original

You can create a completely new word. It also can be a random alphabetic character set. Do not neglect the wordplay.

Make your name meaningful

Yes, it is essential, because people need to know what can you offer, how can you be useful for them. The name can contain information about the philosophy of your brand. Think of this idea thoroughly.

Your name may consist of the parts of some words denoting your area. For example, if you sell kids’ clothes, let people know about it by your name. they should understand what your company offers at the mention of your brand.

Try to make it short and simple

If you choose a long name, it will be rather difficult to remember your brand name. Also, your name must be understandable! Do not make people say unpronounceable words. First of all, if a person chose a definite name, he should try to pronounce it many times. If it is easy to do, you may think of it. If no, you’d better get it out of mind. By the way, if the name you like is too long and hard to say, use abbreviation!

Furthermore, it should be easy to find your name.

Use brand name generators

If you run out of ideas, we advise using brand-name generators. There you can find something interesting for you and suitable for your brand. Moreover, using such programs is time-saving! Search the certain keywords concerning your industry, and, maybe, you will be lucky to find the most appropriate name for your brand.

You should like your brand name!

It is no use arguing, that you should love the name of your brand and make sure you are ready to present it to the world! The choice of the name will take time, but it is worth all the efforts and energy spending on creating.

Follow these tips, and hopefully, they will help you come up with the best name for your business! Believe in yourself, and the success will not be long in coming!